Project Description

Warner Bros. showcased their game at Pax West in 2017, aiming to captivate both players and press with a standout attraction that immersed them in Monolith’s rich LOTR universe.

SHADOW OF WAR

Experience an epic open-world brought to life by the award-winning Nemesis System. Forge a new Ring of Power, conquer Fortresses in massive battles and dominate Mordor with your personal orc army in Middle-earth™: Shadow of War™.

CREATIVE PROCESS

What better centerpiece for the event than a colossal, fire-breathing dragon? (Technically, a drake.) From initial concept to the final build, our team meticulously crafted this fearsome creature, complete with intricate details like 3D computer-generated models and clay moulds. Perched above a promotional ‘Shadow of War’ stone monument, the drake flaunted its deadly fangs, commanding attention.

But we didn’t stop there. To truly engage attendees, our designers and safety experts went the extra mile, outfitting the drake with a saddle and mount. This allowed visitors to climb aboard for an unforgettable experience and provided the perfect photo op, garnering widespread coverage on various blogs and websites dedicated to Pax West 17.