Project Description

We had the privilege to collaborate with the NFL team, Los Angeles Rams, to create a fully customized Xbox Series S and controller, intended for their young talents at the Rams Football Academy.

LOS ANGELES RAMS

The Rams Football Academy is the official club for the next generation of Rams fans looking to get closer to the players they love and fuel the future of the Rams House.

More about the academy: https://www.therams.com/rams-football-academy/

CREATIVE PROCESS

Inspired by the Rams’ Artistic Identity: The iconic yellow and blue color palette of the club has been seamlessly integrated into the design. Every detail was thoughtfully crafted to reflect the passion that define the Rams. We didn’t just create one, but two variations of the console, each adorned with the same graphical style.

The controller features a front face with a blue layer, accentuating the Rams logo in vibrant yellow. On the back, the controller boasts a sleek white finish, creating a unique contrast.