Project Description

In celebration of Honkai Impact 3rd’s fourth anniversary, we embarked on a global tour during spring 2022. With exhibitions held in New York, Berlin, and Sao Paulo, fans worldwide rejoiced in commemorating the game’s success.

HONKAI IMPACT 3RD

Honkai Impact 3rd is a next-gen 3D cel-shaded anime action game. Experience epic stories and intense battles with Valkyries!
Honkai is the shadow of civilization that aims to exterminate it. The Will of Honkai grew with civilization until it wished to inhibit its progress, and thus created Herrschers, humanoid beings that possess unthinkable strength. To resist Honkai and save our home, you will assume the role of a Captain who commands a memorable cast of Valkyries. The bonds you forge will become your greatest weapon against Honkai!

CREATIVE PROCESS

Our team enthusiastically embraced the opportunity to organize these events, providing international Honkai Impact 3rd enthusiasts with their first chance to safely engage in an exhibition post-pandemic restrictions.

Spanning 10 days each, the exhibitions showcased the game’s beloved aesthetic, featuring intricate in-game artwork, live graffiti artistry depicting iconic characters, and displays of meticulously crafted character costumes.

To further engage fans, we collaborated with renowned cosplayers from each region, who brought their favorite characters to life at the exhibitions.

Attendees were treated to interactive photobooths and exclusive merchandise, available for purchase through TAKEOFF, ensuring an unforgettable experience for the thousands of fans who joined us at each event.